My training department run many Management skills courses and I would like to know how I can measure ROI?
Darren Uren
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My training department run many Management skills courses and I would like to know how I can measure ROI?
Darren Uren
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7 Responses
ROI on management/leadership training
Hi Darren,
My compaany provides 360-degree feedback survey services for leadership and other professional development purposes, and one of the things that we offer when running 360-feedback projects is an evaluation.
Two fairly simple approaches are used. One approach uses the Kirkpatrick model, sourcing structured feedback from all who have taken part (respondents as well as the survey subjects). Getting line managers of the survey subjects to identify a financial return at the Level 4 evaluation reveals some interesting data.
The second approach requires a before and after 360, and the (albeit rough-and-ready) calculation which is described in this video link: http://www.2020insight.net/MWM3-ROI%208-6-07/MWM3-ROI.html
It’s not perfect, but it is a useful starting point.
Harvey
Return on Investment
Darren,
Have you looked at the Investors in People profile tool ? One of the changes to the standard in 2005 centred on evidencing roi.
Lucy
Other discussion thread
Hi Darren,
I don’t know if this is ok with the mods, but there’s a good discussion on training ROI on CLOnetwork in the discussion boards.
All the best.
Alex
Be clear on the outcomes
Hi Darren
I think for any meaningful measurement of ROI you need to be very clear on the outcomes that you want from any courses you run.
These might be tangible, such as reduction in staff turnover or intangible such as cross organisational working.
It is worth taking the time to be clear on what you want to be different.
Duncan Brodie
Goals and Achievements
http://www.goalsandachievements.co.uk/
E Mail
If you send me an e mail I’ll send you a case study explaining the process and the necessary spreadsheet and supporting paperwork to undertake such an activity.
gplatt@eef.org.uk
Outside information
Dear Alex
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Start with the end in mind
Hi Darren
I agree with Duncan – start with the end in mind – for me, this is two-fold:
What ‘generic management competencies’ are critical to the organisation e.g. planning and control ?
What leadership behaviours are required to move the organisation forward at this stage in its growth ? e.g. critical thinking / networking etc. Factored into this will be the facets of culture the organisation seeks to promote. Rather than being formulaic, this element should constantly evolve in line with business strategy.
Having established baseline measures (e.g. competency framework / individual objectives / Investors, etc), there are a number of strategies you can use to measure effectiveness, whether they be individual (360 / links to appraisals), involve the tracking of ‘hard data’ e.g. sales revenue, retention etc. or the opinion of a wider audience (e.g. employee surveys).
Typically, your choice of evaluation strategy will be influenced by factors such as resource, cost and the level of business buy-in there is for supporting the process.
In conclusion, aim for business alignment, both in programme design, and by selecting evaluation measures that are meaningful to your stakeholders. This is the difference between the programme being seen as an ‘HR initiative’ vs a building block in the organisation’s success.
All the best,
Angela Robinson
Progressive Learning Limited
http://www.progressivelearn.com