Claire Bridges is Chief Spark and Founder of leading UK creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.

Claire is an ex-WPP Consumer MD and Creative Director who has worked with some of the world’s biggest agencies and brands in her previous 20-year PR career, including Starbucks, Kellogg’s, Unilever, P&G and Danone. Claire’s passion and focus is the practical application of creativity for business, training companies and individuals how to be more creative. Now Go Create runs workshops around the world that last from three hours to week long creative leadership intensives and ongoing programmes. Her workshops have been described as “a great way to demystify the creative process.”

Now Go Create works with clients including Sky Media, Pret A Manger, Save The Children, ASOS and many of the world’s leading PR, digital and media agencies. She has worked on thousands of creative projects and trained over 10,000 people around the world. Claire is one of only 55 people in the world to hold an MSc in Innovation, Creativity and Leadership from Cass Business School, City University London.