As Head of Strategic Development, John works with teams and individuals across EuroNorth to develop the company's strategic approach to its business operations, shaping the commercial landscape of the future to provide a foundation for business development, driving growth, expanding market penetration and diversification. John also provides a similar service to Dassault Systèmes business operations in India and Australia.

A former Major General in the British Army, John retired in 1999 as Commander UK Field Army. Since then he has followed a Board-level business career in the construction, infrastructure and IT sectors; this included four years as the Head of Corporate Affairs, Marketing and Communications for the Lend Lease European construction business, three years as the Managing Director of British Telecom's National Government division and 14 years as the chairman of an international construction/services joint venture company. He currently chairs the Defence Medical Welfare Services charity, and is the construction strategy adviser to the Board of the Lean Construction Institute of Australasia. 

John has been a Governor of Clayesmore School in Dorset since 2010.