I am currently trying to find information relating to the Coaching Market within the United Kingdom. However, as Coaching is not an established service in its own right, there are no definite figures outlining the market size. Coaching is often sub-headed under training and development or consultancy, and any figures that can be calculated are still very vague. Is there an easier way to find information that would give clear unambiguous figures on the coaching market?
Marie
2 Responses
Market Research
Have you tried Key Note reports?
If there is no Coaching report then I am afraid you are going to have to make a ‘guesstimate’.
You will have to take a proportion of the total training market. Also, market values are based on £s so you also have to allow for the difference in charges.
It is difficult but like many things if you get it 80% right it should be good enough.
Kind regards
Carl Duncker
http://www.traininaday.co.uk
cipd report on coaching
hi Marie,
have you looked at the CIPD guide’Coaching and buying coaching services’ available on their website? It’s a good start.