The number of UK organisations going online to access mentoring and support has seen a dramatic increase, according to figures released by social networking site horsesmouth.co.uk.
The website reported a 74% increase in visits to the business pages and profiles on the site between July to September 2009, compared with the previous quarter. What's more, female business seem to be more engaged with women mentors sending 50% more mentoring messages than their male counterparts, indicating that they tend to form more ongoing relationships, whereas men may give more quick fire advice.
Horsesmouth, is the world’s first social networking site for informal online mentoring, encouraging people to connect on the basis of shared experiences to help and support each other online. The site is increasingly popular with business people, enabling fledging companies the chance to benefit from free advice within a safe, hosted and moderated online environment. The mentoring all happens one-to-one and online so it can be done at anytime from anywhere.
