The eternal debate of analogue vs digital is no more hard fought than in the musical arena. In publishing there is probably less disparity because simple text copy does not suffer any loss of quality when parsed from one medium to another. And once that is established and accepted, the benefits of publishing online as opposed to print are infinite. Your publication does truly become a community, instead of dating from the minute the front page leaves the press. But with music, diehards decry digital formats as destroying the listening experience, cheapening the cultural currency of music, perhaps even indirectly responsible for the sinking of the Titanic in 1912. In reality, I’d say 90% can’t tell the difference in sound quality, 9% can and aren’t too bothered, 1% can and dig their heels in. For me, it’s the same in any industry. You have the medium, you have the message. What’s more important?
This week I’ve been researching infographics and how we could possibly make use of them to show the results of our recent members survey. The survey, which we ran over the summer, has already been incredibly useful in helping shape our editorial policy for 2012, but we also intend to share the results with the community by the end of this year. Stay tuned for that.
The eternal debate of analogue vs digital is no more hard fought than in the musical arena. In publishing there is probably less disparity because simple text copy does not suffer any loss of quality when parsed from one medium to another. And once that is established and accepted, the benefits of publishing online as opposed to print are infinite. Your publication does truly become a community, instead of dating from the minute the front page leaves the press. But with music, diehards decry digital formats as destroying the listening experience, cheapening the cultural currency of music, perhaps even indirectly responsible for the sinking of the Titanic in 1912. In reality, I'd say 90% can't tell the difference in sound quality, 9% can and aren't too bothered, 1% can and dig their heels in. For me, it's the same in any industry. You have the medium, you have the message. What's more important?
This week I've been researching infographics and how we could possibly make use of them to show the results of our recent members survey. The survey, which we ran over the summer, has already been incredibly useful in helping shape our editorial policy for 2012, but we also intend to share the results with the community by the end of this year. Stay tuned for that.