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Trainer’s tip: The best way to charge for training


Daily rate, delegate rate, project rate - what's the best way to charge for one-to-one training?

This is a big question and one that I am often asked by our members; especially those entering the market from the 'safety' of employment.

The basic premise is that you have to make your time pay. The model that you might use must pay for your time whether it be by project or by day/hour. And how much do you need to get for your time; please follow this link to a piece I wrote as a way of enlightening purchasers why trainers charge what they do:

You now know what you need to charge for your time. Per day/per project/per delegate will use the above as a basis. If you consider the per delegate then you have another variable to add to your calculation.

If you want to earn £500 per day (for your time) and there are 10 delegates that sets the rate at £50+. The problem with this is that what happens if only 6 turn up or pay.

One of the biggest concerns I have with 1.2.1 coaching is that the business model does not appear to stack up. If you are worth £500/day; that is £70+ per hour. Will coachees pay this (big corporates might)? And granted the value should be based on the outcomes of any intervention; but that is a whole different subject.

View the original posting:

Contractor rates: How to charge for training provision?

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