Email marketing...
Over the last twelve months, I've signed up to fellow trainers' blogs, newsletters and email updates. Many of them make interesting reading.
But...AM I reading? Am I?!
Well, I was, until some of them started bombarding me on a daily basis! Sometimes, twice a day!
Come on, they're the very same people who are telling me how I should be running my business to make it ultra successful. However, what happens when I see an email from them now? I instantly delete it!
Maybe it's time to unsubscribe? Surely that's not what they want?!
Ade.