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Benefits of online training survey highlights employers not convinced


A recent survey conducted by the accountancy firm KPMG and published by the Campaign for Learning charity highlighted that 40% of employers were not aware of how many e-learners were within their establishment and also how much of the training budget was dedicated to this method of learning. This finding was aimed at 250 FTSE companies as well as human resource directors and managing directors of 400 small and medium-sized organisations.

25% of employers also did not think that e-learning was as effective as classroom training and another 10% thought that e-learning during office hours was ineffective.

Many people felt that e-learning has been too hyped and that there is a danger of over emphasising what was possible with e-learning solutions.

Some of the reasons stated for organisations placing barriers against e-learning are:

  • lack of commitment from senior managers
  • cost
  • poor self-development culture within the business
  • e-learning not part of business strategy
  • lack of support from IT management
  • poor control of implementation.

The Campaign for Learning chief executive Bill Lucas stated that even early adopters of e-learning were showing cynicism and warned the growing e-learning industry to be wary about inflating what was possible to achieve from online learning.


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