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Elly Ambrose

AmKon Training Services Ltd

Director

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Coaching in the Automotive Industry

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Coaching in the Automotive industry is like marmite! People at senior level either fully support it, or really are just not interested. So why is there such a divided opinion in the automotive sector?

It has been thoroughly proven that coaching techniques combined with training lead to developed and successful employees. Training and Coaching go hand in hand, and yet so often, many people, including senior managers just do not understand the difference between the two. So putting it into simple terms, training someone is teaching them something new, coaching someone is improving their skills to develop what they have learned and put best practices in place. Hence training and coaching go hand in hand.

Coaching can cover such a variety of areas, both in terms of personal and professional development, and the truth is we all need coaching as an ongoing support structure. Even those of us who are coaches often use the services of other coaches for ourselves as we understand in life everyone has a journey, what we call an A to B journey. Sometimes in order to achieve the desired goal or outcome, it is simply down to changing a perspective, and we all know life is about choices, isn't it?

Those of you who are familiar with Neuro Linguistic Programming will spot a touch of Miltoneon language there. Or perhaps you have just heard the term NLP? NLP coaching is an extremely effective method of coaching, and gives people many tools in their tool box to use in life. If you are involved in selling and negotiation you have a distinct advantage if you know how to use the NLP language to your benefit.

Taking NLP aside, why are so many Managers in Dealer environments afraid of having their staff coached? It is because they have not been able to address their own issues? If so, why have they not considered coaching for themselves? Personal development is for everyone, and often personal development will lead onto professional development and can be the hidden ingredient to success in life. Remember we said everything is down to perceptions? Simply by making a small shift in a perception can lead to major positive change, and I urge anyone who is a skeptic regarding coaching to start to consider a different view point.

Should anyone wish to discuss the benefits of coaching with me, or enquire regarding coaching programmes, please direct your enquiry to [email protected]. I would be delighted to help answer your questions.

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Elly Ambrose

Director

Read more from Elly Ambrose
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