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Seb Anthony

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Inspiration For Interactive Product Training


Hello everyone

I am about to start putting together a training session on the companies products for a small group (3 people – all of who know each other well already) and I want to make the session as interactive for them as possible. Ideally I am looking to have no ‘chalk and talk’ whatsoever.

I have come up with a few ideas (listed below in case anyone else is doing to same thing!) but I was wondering if anyone else had any ideas they would like to share?

Hope someone can help!


My Ideas So Far…
1. Have the delegates read the product information and produce quiz questions for each other.
2. Bring in an SME and have the delegates ‘interview’ them to gather as much information as possible and then present it back
3. Have the delegates produce their own ‘dummies guide’

Lucy Sleigh

2 Responses

  1. Product training
    Hi Lucy – you don’t say how many products you will be discussing, but for our range of sportsfood products I deliver these types of session and have found the following interactive, fun and memorable – all essential ingredients of learning!
    1. Ask the group to make up TV/Press adverts for the products
    2. Write the product benefits on post-its or posters and having explained the product benefits to the team,invite the team to produce product collages
    3. Delegate each member to be a ‘brand manager’, select several products or ranges and ‘sell it’ to the group
    4. If your products can be grouped into generic packs,ask the team to create the packs and to explain their reasons for selecting their grouping.
    They’ve worked for us and I look forward to other helpful ideas.
    Chris Whelan
    [email protected]


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