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Seb Anthony

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Marketing games

Discover how to teach marketing fundamentals through interactive business games instead of traditional lectures. Games focused on market research and product design offer engaging, practical ways to help students learn marketing strategies hands-on.
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Hello!
I am currently designing an introduction to marketing session. Rather than standing up and go through the usual lecture/discussion/case study approach, I would much prefer adopt a more practical and fun approach to the whole thing. Do you know how any business game that would fit the marketing bill? (conducting market research, designing a product mix)..
Many thanx,
Natalie
Natalie Descheres

Hello!
I am currently designing an introduction to marketing session. Rather than standing up and go through the usual lecture/discussion/case study approach, I would much prefer adopt a more practical and fun approach to the whole thing. Do you know how any business game that would fit the marketing bill? (conducting market research, designing a product mix)..
Many thanx,
Natalie
Natalie Descheres

One Response

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