No Image Available

googletag.cmd.push(function() { googletag.display(‘div-gpt-ad-1705321608055-0’); });

Social Media Skills to Boost Customer Engagement


I came across an intereseting article today regarding Dell published in Forbes magazine.

In a nutshell, Dell have realised that the future of customer engagement is going to be social. So much so that they have made this the centre of their business strategy and developed the social media skills of 3,000 employees. A not insignificant investment.

This got me thinking. To what extent are these historically niche or even neglected skills considered within a training needs analysis?

I intend to discover the answer by asking the question of our clients and working towards developing a portfolio of in-house training courses which meet the revealed needs.

Could be interesting...

by Carl Duncker

CEO of traininaday. For more visit

No Image Available

Get the latest from TrainingZone.

Elevate your L&D expertise by subscribing to TrainingZone’s newsletter! Get curated insights, premium reports, and event updates from industry leaders.


Thank you!