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Martin Couzins

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Towards Maturity report shows L&D focused on learning technologies


L&D professionals are increasingly using learning technologies to help support business agility, according to preliminary results from the UK’s largest learning technology benchmark.

Of the 600 organisations that took part in the Towards Maturity benchmark, 72% of companies believe that learning technologies will help them respond faster to changing business conditions, an increase of 11% from 2010.

Specifically organisations believe that learning technologies can help them with complying with new regulations; supporting organisational change and increasing productivity.
The Towards Maturity report also shows that online surveys, e-learning courses and learning management systems remain the most widely used technologies, but there has been an increase in virtual meetings, sharing of video content and virtual classrooms – the latter three now in use by almost 50% of organisations surveyed. Mobile learning is growing steadily and becoming established as a mainstream technology for learning.

Organisations are reporting more barriers in 2011. For the last three years, the top barriers to successful adoption of learning technologies are all to do with the knowledge, skills and confidence of the L&D team.
Laura Overton, managing director of Towards Maturity, said: "I'm delighted by the tremendous number of participants to this year’s Benchmark Study. The learning industry has spent 400 hours taking part in the UK’s largest learning technology benchmark, my thanks to all who participated. I encourage our industry to download this fascinating free detailed report on November the 10th to help raise the impact learning technologies are having on company performance.”

Of the 600 organisations who participated, 57% were private sector, 30% public sector and13% not-for-profit.
The top learning technologies include:

  • Online surveys and questionnaires 76%
  • e-learning courses 89%
  • Virtual meetings 65%
  • Video content 49%
  • Virtual classroom 46%
  • Mobile technologies 39%

The full benchmark report will be published on 10 November when it will be feely availbe to download from the Towards Maturity website.

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