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Trainer Daily/Hourly Rates


One of my clients wishes to launch himself into a Management Trainer career, and has ask my help in identifying information on daily/hourly rates. I realise there are many variables involved here, but would still like some 'ballpark' figures that I can advise him on. Areas would include Development work, delivery of training etc. The geographiacal area would be Midlands and South. Sectors would include Public, Private and Education.
James Hunt

6 Responses

  1. Rates
    On TrainerBase we have been running a straw poll on rates. The following are the current indicators that might be of interest:

    Less than £150 = 1%
    Between £151 and £250 = 11%
    Between £251 and £350 = 8%
    Between £351 and £450 = 17%
    Between £451 and £550 = 8%
    Between £551 and £750 = 31%
    Between £751 and £1000 = 11%
    Between £1001 and £1250 = 11%
    Over £1251 = 1%

    The above is taken from a response of 75.

    Hope it is of use.


  2. Day Rates for Trainers
    My experience talking with other trainers pretty much supports the information provided by Peter Mayes. The lowest I have heard of is £100 per day and the highest £1600 per day.
    The amount any individual could charge will be affeted by many factors such as experience as a trainer, reputation as a trainer, knowledge of subject, quality of references/recommendations.
    Another factor often overlooked is the sector or industry you are selling to. What the client is willing or able to pay. What your competitors are charging etc.

    Terry Westwood

  3. Trainer rates
    I would think £500 per day plus expenses seems to be the ball park figure. Godd luck!! Penny

  4. 100 days delivery
    I would suggest that most trainers will deliver about 100 days training per year. The rest of the time you are selling travelling developing yourself and designing. Based on this if you charge out at £300/day after your insurance and costs to run your business you will be lucky to earn £25,000. If you are used to earning £35,000 then charge out at least £500/day and you may have some left for a rainy day.

  5. Day Rates
    Just to add to others’ useful contributions:
    – a survey I found in the Inst Mgt library a while ago indicated that the W Mids has the lowest day rates in the country (!)
    – and the spread of rates is actually even greater than recorded, although they may be blurred by the differences between ‘training’, ‘development’ and ‘consultancy’. I would suggest the range in the UK is at least as wide as £0 to £5,000 a day (excluding high profile ‘motivational’ speakers’ who may charge much more).
    Best wishes


  6. Daily rates
    Hi James, I have recently launched a small business offering managemetn development,IT apps, soft skils training. I came across the same problem with daily rates inthat I didn’t know what to charge, truth is it is very much dependant on the client. We offered one client a daily rate of £250 and they insisted that it was too low and theonly way to impress the MD was by raising the price. We now try and determine what the client currently pays for management development and adjust the price accordingly. Also, some people do not pay for the design aspect, and you may have to incorporate this into your overall fee. Feel free to contact me to discuss if you feel it would help.


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