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Writing copy

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Does anybody know of a good book or video on how to write copy for company material/newletters/product brochure?
viv davies

2 Responses

  1. Copywriting
    Try “Copywriting” by Moi Ali (1997). Part of the CIM Practitioner Series its published by Butterworth Heinemann.

    I found it a useful start when I began writing for and then editing a t&d newsletter for staff & clients.

    It cost me about £15

    Michael

    Michael Holland
    LicFITOL

  2. Book on writing copy
    Linda Fairborother’s Your Message and the Media might be helpful (Nicholas Brealey publications).

    Linda and her book have been very helpful in my own work training writing skills for PR-press-corporate communication.

    Alan Barker

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