Depending on your approach, brainstorming can add significant value — or detract from the quality of decision-making. Some critics suggest that brainstorming is not an effective tool for producing new ideas.
Despite the controversy, the word – and the practice – can be found in meeting rooms worldwide. For individuals too, it often forms the first stage of a new project.
In this video, Jon Kennard explores how we can make brainstorming more effective and tailor it to produce more optimal results.
Depending on your approach, brainstorming can add significant value -- or detract from the quality of decision-making. Some critics suggest that brainstorming is not an effective tool for producing new ideas.
Despite the controversy, the word - and the practice - can be found in meeting rooms worldwide. For individuals too, it often forms the first stage of a new project.
In this video, Jon Kennard explores how we can make brainstorming more effective and tailor it to produce more optimal results.
